Digital technology created a new universe of photography. Instant sharing anywhere. Photo personalization of virtually any gift. The grafting of images with other media in new, compelling storytelling tools. The ability to improve an image on-the-fly. The incipient transition from prints to pre-printed albums. The opportunity to sell one?s photos without personally handling every transaction. Vast pools of location- and time-stamped public photos that will open windows on history and change the way that we gather news.
And perhaps most significantly: more people are carrying cameras than ever before. The camera phone is the biggest consumer product in history. Over 2.5 billion camera phones will be sold between 2006 and 2009.
ExclaimTM participates in all of these exciting technologies because we believe that consumers will demand an integrated experience where they can safely deposit, manipulate and share their personal digital media ? including photos, videos, voice, text and other data that enrich our memories and our ability to recall and share them.